FAU Undergraduate Student Research
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Challenging Source Effects Theory: The Case of High-Technology Computers
Type: Text
Year: 2017, 2017, 2017, 2017
Member of: FAU Undergraduate Student Research
Contributors: Simon, Judie, Smith, Allen E.
Publisher: Florida Atlantic University
Description: Consumer insights and persuasion theories enable
advertisers to make better message strategy decisions.
In recommending message strategy for high
technology products, existing source effects theory
appears challenged by insights into the freshman
college student market. Traditional theory posits
credible spokespersons (e.g., trained experts) be
used in advertising complex products, such as… more
Full Text: Challenging Source Effects Theory: The Case of High-Technology Computers Judie Simon, Mentor: Dr. Allen Smith, College of Business Advertisement Background and Literature Review Persuasive advertising is most effective when it relates to the needs, …
Genetic Engineering of Tomato Plants Expressing β-Glucuronidasethrough Agrobacterium-mediated Transformation
Type: Text
Year: 2016, 2016, 2016, 2016
Member of: FAU Undergraduate Student Research
Contributors: Justs, Adriana, Kaplan, Noah, Zhang, Xing-Hai
Publisher: Florida Atlantic University
Description: Advancements in biotechnology have allowed us to
study genetics and plant physiology by engineering
transgenic plants. For our research we transformed
Micro-Tom, a tomato variety developed for use in
genetic research, using Agrobacterium mediated
transformation. Within a time span of fourteen weeks,
we inserted two distinct plasmid constructs (pCAMBIA2301
and E1492). Plants have the unique… more
Full Text: Genetic Engineering of Tomato Plants Expressing βGlucuronidase through Agrobacterium-mediated Transformation Adriana Justs, Noah Kaplan and Xing-Hai Zhang Department of Biological Sciences, Florida Atlantic University Table 1. Summary of the regenerated …
Community-based research to address dementia & Parkinson’s disease in older adults
Type: Text
Year: 2016, 2016, 2016, 2016
Member of: FAU Undergraduate Student Research
Contributors: Alam, Khosnur, Martini, Jessica, Perez, Yolanda, Sonin, Jaclyn
Publisher: Florida Atlantic University
Description: There are increasing numbers of older adults living
in Continuing Care Retirement Communities (CCRCs).
Many of these residents are living with dementia and Parkinson’s disease. CCRCs are challenged to provide
therapies that enhance ability to carry out activities
of daily living for these residents. The purpose
of this project is to identify effective therapies. The
Stinger Action research… more
Full Text: Community-based research to address dementia & Parkinson’s disease in older adults Khosnur Alam, Jessica Martini, Yolanda Perez, Jaclyn Sonin, Dr. Joy Longo, Dr. Patricia Liehr Christine E. Lynn College of Nursing, Florida Atlantic University Introduction …
Rational and Emotional Advertising is most persuasive to Tile GPS locating device’s Target Market
Type: Text
Year: 2016, 2016, 2016, 2016
Member of: FAU Undergraduate Student Research
Contributors: Cenizal, Roman, Hill, Linda, Potenza, Alex
Publisher: Florida Atlantic University
Description: This study analyzes which advertising techniques
would best entice consumers to purchase a “Tile”.
Tile, a portable GPS device, connects to a smartphone
app to make the process of finding lost or
valuable items quick and easy. We researched which
advertising techniques would best attract customers
and enable them to see Tile as a need not a want.
Secondary, research shows that Americans… more
Full Text: Rational and Emotional Advertising is most persuasive to Tile GPS locating device’s Target Market Alex Potenza, Linda Hill, Roman Cenizal College of Business Florida Atlantic University Which advertising approaches will best persuade Tile’s target market …
Laboratory Industry Affordable Care Act (ACA)
Type: Text
Year: 2016, 2016, 2016, 2016
Member of: FAU Undergraduate Student Research
Contributors: Cox, Kevin, Estriplet, Ed, Koku, Paul Sergius, Smith, Allen E.
Publisher: Florida Atlantic University
Description: Laboratory testing has been significantly changed
by the implementation of the Affordable Care Act
(ACA) which has influenced reimbursements, patient
choice, and direct access testing policies. However,
the impact of the ACA on individual laboratory facilities
is unclear. The focus of this research initiative is to identify how this regulatory change has influenced
laboratory facilities. We… more
Full Text: Laboratory Industry Affordable Care Act (ACA) Ed Estriplet Jr, Prof. Kevin Cox, Dr. Paul Koku, and Dr. Allen Smith College of Business Florida Atlantic University What are the effects of the Affordable Preliminary Findings Care Act (ACA) on the laboratory …
For the Love of the Team
Type: Text
Year: 2017, 2017, 2017, 2017
Member of: FAU Undergraduate Student Research
Contributors: Coviello, Kassi, Escaleras, Monica, Levy, Eric, Sapp, Brian
Publisher: Florida Atlantic University
Description: Professional sports is a large industry that reaches
millions of Americans today. Those Americans are
called fans- the ones that support the teams, fill the
seats, and cheer them on from home. Occasionally
these professional sports teams decide to relocate
to another city, state, etc. Relocation has become
increasingly prevalent in the past few seasons. This
puts the dedicated fans in a… more
Full Text: For the Love of the Team Kassi Coviello, Brian Sapp, Dr. Monica Escaleras, and Eric Levy College of Business: Economics INTRODUCTION • Professional sports is a large industry that reaches millions of Americans today. Those Americans are called fans, the …
Removing Methanol Additives from Fracking Fluids
Type: Text
Year: 2016, 2016, 2016, 2016
Member of: FAU Undergraduate Student Research
Contributors: Meeroff, Daniel E., Meyer, Lisandre
Publisher: Florida Atlantic University
Description: Methanol additives used in fracking fluids are harmful
to both the environment and to public health. This
is because methanol is a hazardous air pollutant and
can contaminate the groundwater. The EPA estimates
32.5 tons of methanol is released into the environment
each year. The aim of this study is to test the
removal efficiency of methanol additives from fracking
fluids using advanced… more
Full Text: Removing Methanol Additives from Fracking Fluids Lisandré Meyer and Dr. Daniel Meeroff College of Engineering and Computer Science Florida Atlantic University Results Introduction • Methanol additives used in fracking fluids can contaminate nearby …
Enhanced CpG Activated Macrophage Killing of 3-Bromopyruvate Pre-treated 4T1 Breast Cancer Cells
Type: Text
Year: 2017, 2017, 2017, 2017
Member of: FAU Undergraduate Student Research
Contributors: Hartmann, James X., Liddle, Genevieve M., Rumicha, Dawit
Publisher: Florida Atlantic University
Description: A common feature of breast cancer cells is the
evasion of singular treatments by using the Warburg
Effect, a process of metabolic ATP production
through rapid anaerobic glycolysis. Cancer research
has transitioned to an investigation of combination
therapies to combat cancer. In our study, we seek
to metabolically inhibit cancer cells before application
of immunogenic killing. The Warburg… more
Full Text: Enhanced CpG Ac-vated Macrophage Killing of 3-‐Bromopyruvate Pre-‐treated 4T1 Breast Cancer Cells 1,2 2 2 Dawit Rumicha , Genevieve Liddle , James X Hartmann 1 2 Honors Thesis Program , Department of Biological Sciences , …
Self-Care for Nurse Leaders in Acute Care Environment Reduces Perceived Stress: A Pilot Study
Type: Text
Year: 2016, 2016, 2016, 2016
Member of: FAU Undergraduate Student Research
Contributors: Dyess, Susan MacLeod, Marquit, Doren-Elyse, Newman, David, Prestia, Angela
Publisher: Florida Atlantic University
Description: Nurse leaders need to possess stress management
skills to support their effective and successful management
of their patient service units. Meditation is
frequently cited within the literature as an option for
a number of workforces to cultivate being present,
and recognizing and reducing stress. Therefore, the
purpose of this study is to examine the impact of a
personal systematic… more
Full Text: es Self-Care for Nurse Leaders in Acute Care Environment Reduces Perceived Stress: A Pilot Study Doren-Elyse Marquit Undergraduate Researcher Background Susan MacLeod Dyess, PhD, RN, AHN-BC, NE-BC, Faculty Mentor Purpose Angela Prestia PhD, RN, NEA-BC- …
Improvement of Cooling Efficiency for Data Centers using Heat Pipes
Type: Text
Year: 2016, 2016, 2016, 2016
Member of: FAU Undergraduate Student Research
Contributors: Ashfaq, Ahmed, Hawkins, Patrick, Hoo-Fatt, Stephan, Stepien, Danielle
Publisher: Florida Atlantic University
Description: Data centers are one of key components in success
of many IT companies such as Google. Cooling of
data centers has been a decade-long problem since
tremendous heat emitted from multiple racks of computing
facilities typically overwhelms the cooling
magnitude by traditional air-based cooling schemes.
The objective of this study is to investigate the effectiveness
of heat pipe-based cooling… more
Full Text: Improvement of Cooling Efficiency for Data Centers using Heat Pipes Stephan Hoo-Fatt, Danielle Stepien, Patrick Hawkins, Ahmed Ashfaq, and Dr. Mike Kim Department of Ocean and Mechanical Engineering Florida Atlantic University INTRODUCTION METHODOLOGIES …
The American Family…As Seen on TV?
Type: Text
Year: 2017, 2017, 2017, 2017
Member of: FAU Undergraduate Student Research
Contributors: Carreno-Lukasik, Gina, Weisler, Joseph
Publisher: Florida Atlantic University
Description: The public sphere has been long- saturated with the
spectacle. Among the most prominent form of the
spectacle on television is noted through infamous
family sitcoms that work to explain the dynamics of
family life. Sociologists have long questioned the
role of the family, working to define it as an evolving
institution. This qualitative deductive research study
seeks to examine American… more
Full Text: The American Family…As Seen on TV? Joseph Weisler STATEMENT OF PURPOSE RESULTS DISCUSSION ~Sociologists have long observed the role of the family in American society. ~Family is an evolving institution. ~Television sitcoms offer a glimpse into US family …
Let’s Play! Using Academic Games and Friendly Competition to Enhance Content Knowledge
Type: Text
Year: 2016, 2016, 2016, 2016
Member of: FAU Undergraduate Student Research
Contributors: Dassa, Lori, Osborne, Chelsea
Publisher: Florida Atlantic University
Description: My research question was to determine if using academic
games and friendly competitions during instruction
would increase the knowledge of 5th grade
students in science content. To test this hypothesis, I
created a pre/post assessment cycle design focusing
on the human body standard. Participants included
20 5th graders at Park Lakes Elementary. These students
took a pre test, were… more
Full Text: Let’s Play! Using Academic Games and Friendly Competition to Enhance Content Knowledge. Chelsea Osborne and Dr. Lori Dassa College of Education of Florida Atlantic University Method Can incorporating academic games and friendly competition lead to …
2019 Winners: Ninth Annual Undergraduate Research Symposium
Type: Text
Year: 2019, 2019
Member of: FAU Undergraduate Student Research
Publisher: Florida Atlantic University
Full Text: 9th Annual Undergraduate Research Symposium Poster Presentation Winners Category: Basic Sciences I First Place: Project Title: FAU Mentor: College: Dalia Soueid “Engineering of Novel Matriptase Inhibitors Based on Eglin C Core Structure” Maciej …
The Role of Persuasion Theory and Advertising Message Strategy: Implications for attacking a market Leader
Type: Text
Year: 2017, 2017, 2017, 2017
Member of: FAU Undergraduate Student Research
Contributors: Berkheimer, Blake, Salcedo, Joseph, Smith, Allen E.
Publisher: Florida Atlantic University
Description: Competitive theory suggests market challengers
embrace either a head-to-head attack or flanking
maneuver as alternative strategies to attack the
market leader. Our research-in-progress, a threephase
systematic research plan of action, will reveal
whether Monster Energy drink should convey action
sports (head-to-head attack) or academic performance
(flanking strategy) in advertising… more
Full Text: The Role of Persuasion Theory and Advertising Message Strategy: Implications for attacking a market Leader Presenters: Joseph Salcedo and Blake Berkheimer Mentor: Dr. Allen Smith, College of Business INTRODUCTION Advertising Concepts RELEVANCE Competitive …
Parental Ratification: The Roles of Our State “Parents”
Type: Text
Year: 2017, 2017, 2017, 2017
Member of: FAU Undergraduate Student Research
Contributors: Basilio, Giovanna, Sloas, Lincoln
Publisher: Florida Atlantic University
Description: This study examines the impact of the parties
involved in dependency proceedings under the jurisdiction
of South Palm Beach County’s Juvenile Court.
I present data collected from observations of over
thirty hours at dependency hearings and interviews
of representatives for the Florida Department of Children
and Families (DCF), Guardian ad Litem (GAL)
attorneys, and the Juvenile Judge. The… more
Full Text: Parental Ratification: The Roles of Our State “Parents” Giovanna Basilio, Lincoln Sloas, Ph.D. School of Criminology and Criminal Justice INTRODUCTION ABSTRACT RESULTS How do the courtroom workers of the South Palm Beach County Unified Family Court …