FAU Undergraduate Student Research
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Do birds of a feather really flock together: The effects of relatability of college lifestyles in advertisements
Type: Text
Year: 2015, 2015
Member of: FAU Undergraduate Student Research
Contributors: Gilyazov, Daler, Gordon, Danielle, Smith, Allen E., Toteva, Irina
Publisher: Florida Atlantic University Libraries: Digital Library
Description: Do birds of a feather really flock together? : The effects of relatability of college lifestyles in ads promoting the Starbucks brand
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