FAU Undergraduate Student Research
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Should an Innovator Embrace the Prototypical, Authentic, or the High-Design Form? Insights into Initial Perceptions of Functionality, Ergonomics, Hedonism, Self-Expression, Authenticity, and Information Search of Dune Buggy Product Design Forms
Type: Text
Year: 2017, 2017, 2017, 2017
Member of: FAU Undergraduate Student Research
Contributors: Gordon, Danielle, Llanos, Katherine, Office of Undergraduate Research and Inquiry, Smith, Hunter
Publisher: Florida Atlantic University
Description: The outward appearance of a product and product
design form underlies successful innovation. Design
form creates initial impressions impacting buyer
judgments. Prototypical designs provide assurance
and familiarity. High-designs signal superior quality,
exclusiveness, and prestige. Continued high
performance gives authentic designs the real deal
reputation. Results contributed to product… more
Full Text: Should an Innovator Embrace the Prototypical, Authentic, or the High-Design Form? Insights into Initial Perceptions of Functionality, Ergonomics, Hedonism, Self-Expression, Authenticity, and Information Search of Dune Buggy Product Design Forms. Hunter …