This thesis enters a journey of inquiry to investigate how self-help leadership
manuals are subject to patriarchal influences. Specifically, I analyze two self-help
leadership biographies in this thesis, Wooden On Leadership by John Wooden and Steve
Jamison and Reach For The Summit: The Definite Dozen System For Succeeding At
Whatever You Do by Pat Summitt with Sally Jenkins. Both leadership manuals implicate
cultural conceptions of gender. Wooden’s text exemplifies ways in which traditional
masculine gender roles can infiltrate leadership manuals and Summitt’s text portrays
masculine and feminine gender negotiations as a prerequisite for success. This project
also contains a survey of literature on leadership studies as a whole as well as gender
studies and applications of both gender and various leadership styles. This analysis of
these two biographical accounts of leadership is initiated through feminist rhetorical
criticism and narrative criticism.