Small business

This dissertation explores how local government policies affect pre-and postdisaster business resilience, in the context of institutional and neo-institutional frameworks. The study builds on past research on business vulnerability and resilience to examine government policies in the pre-disaster and response and recovery periods, and explore how government responses of varying types can contribute to different outcomes for local small businesses in the recovery period following hurricane disasters. The project examines two cases surrounding events in 2005 and their impact on business resilience: Hurricane Katrina and its effects on the New Orleans metropolitan area; and Palm Beach County's experience with Hurricane Wilma. The dissertation involves a mixed-method approach to the subject matter. The statistical analysis portion uses multiple regression analysis of surveys of government-registered business owners in the affected areas. Business resilience is examined in light of the p redictive power of the size of the disaster; the influence of the institutional policies in public procurement, and vii economic development through small business programs; the role of institutional culture; and finally business vulnerability. The interview portion involves interviews with public officials, and coding and analysis of the field texts of these discussions, for additional information about the role that institutions play in the resilience of businesses before and after disaster. The statistical results suggest that institutional culture; size of disaster, institutional policies (particularly in procurement practices), and vulnerability can play a role in determining the resilience of a local business community.

International development literature suggests that Internet marketing has the potential to play an important role in rural development. Despite the abundant theoretical support for incorporating Internet marketing into development strategies, there is little empirical evidence regarding whether Internet marketing actually generates development. This thesis helps fill this gap in the literature by investigating whether one Internet marketing application associated with development, competitive-online auctions (COAs), contributes to growth and poverty reduction. An analysis of price premiums earned in Latin American specialty coffee auctions and interviews with participating coffee farmers suggest that this application's strength lies in its ability to catalyze development; it provides the foundation from which farmers can pursue above-market prices, access new markets, and improve local living conditions. However, evidence also emphasizes that COAs do not inevitably advance development goals because their ability to do so is contingent on external factors, including the actions taken by individual farmers.