Viller, Adrian J.

Person Preferred Name
Viller, Adrian J.
Model
Digital Document
Publisher
Florida Atlantic University
Description
The media has a significant influence on any political process. In Venezuela, particularly, the media plays an important rold in defining the electorate's political opinion and attitude toward the political process. This thesis analyzed how the media's preference for conflict and individual personalities exacerbated overall societal tensions and polarization in Venezuela since 1999. I suggest a framework for a future content analysis of news coverage of the 2012 presidential election in order to quantify and qualify the evolution of bias and balance in Venezuela's mass media.