Note
College of Business
Member of
Contributors
Publisher
Florida Atlantic University
Date Issued
1975
Description
The marketing strategy for a new preparatory school in Mexico
City is based on a careful research of the market represented by
students about to finish middle education and of their parents. This
pointed out needs, wishes and interests of young people and the aims
and aspirations of their parents in relation with the educational
growth of their offspring. This thesis starts from the description
of educational problems in Mexico as well as different levels and
systems now applied in education. It shows the distribution of the
students population, to obtaining such conclusions that facilitated
the design of a model junior college to be made a reality having a
main objective of defining a unique philosophy, establishing an organization
and designing academic plans and programs.
City is based on a careful research of the market represented by
students about to finish middle education and of their parents. This
pointed out needs, wishes and interests of young people and the aims
and aspirations of their parents in relation with the educational
growth of their offspring. This thesis starts from the description
of educational problems in Mexico as well as different levels and
systems now applied in education. It shows the distribution of the
students population, to obtaining such conclusions that facilitated
the design of a model junior college to be made a reality having a
main objective of defining a unique philosophy, establishing an organization
and designing academic plans and programs.
Language
Type
Form
Extent
91 p.
Subject (Topical)
Identifier
13701
Additional Information
College of Business
Thesis (M.B.A.)--Florida Atlantic University, 1975.
FAU Electronic Theses and Dissertations Collection
Date Backup
1975
Date Text
1975
Date Issued (EDTF)
1975
Extension
FAU
FAU
admin_unit="FAU01", ingest_id="ing1508", creator="staff:fcllz", creation_date="2007-07-19 01:29:32", modified_by="staff:fcllz", modification_date="2011-01-06 13:09:02"
IID
FADT13701
Issuance
monographic
Organizations
Attributed name: Florida Atlantic University
Attributed name: College of Business
Attributed name: Department of Marketing
Person Preferred Name
PASQUEL, RAUL MIRANDA.
Graduate College
Physical Description
91 p.
application/pdf
Title Plain
MARKETING STRATEGY FOR A NEW PREPARATORY SCHOOL IN MEXICO CITY
Use and Reproduction
Copyright © is held by the author, with permission granted to Florida Atlantic University to digitize, archive and distribute this item for non-profit research and educational purposes. Any reuse of this item in excess of fair use or other copyright exemptions requires permission of the copyright holder.
http://rightsstatements.org/vocab/InC/1.0/
Origin Information
1975
monographic
Boca Raton, Fla.
Florida Atlantic University
Physical Location
Florida Atlantic University Libraries
Place
Boca Raton, Fla.
Sub Location
Digital Library
Title
MARKETING STRATEGY FOR A NEW PREPARATORY SCHOOL IN MEXICO CITY
Other Title Info
MARKETING STRATEGY FOR A NEW PREPARATORY SCHOOL IN MEXICO CITY