Model
Digital Document
Publisher
Florida Atlantic University
Description
In this thesis, I ask the question of whether or not video is the most effective marketing
type. I answer this question by evaluating companies in the business, scientific,
and health arenas and discuss why and how they have used video to market themselves.
Further, I also examine the ways in which technology has grown in the past few decades,
and discuss the different types of learning and how video can appeal to each type. With
the results of this research, I ultimately conclude that video is the most effective marketing
type.
as the actually commodity being provided. I defend this claim via the examination of
examples of entrepreneurs and members of the health and science communities, and the
services they provide to the public. I show that products and services must have fitting
marketing strategies, because if something innovative is developed but is not marketed, it
is as if the invention was constructed only in the imagination of the creator.
type. I answer this question by evaluating companies in the business, scientific,
and health arenas and discuss why and how they have used video to market themselves.
Further, I also examine the ways in which technology has grown in the past few decades,
and discuss the different types of learning and how video can appeal to each type. With
the results of this research, I ultimately conclude that video is the most effective marketing
type.
as the actually commodity being provided. I defend this claim via the examination of
examples of entrepreneurs and members of the health and science communities, and the
services they provide to the public. I show that products and services must have fitting
marketing strategies, because if something innovative is developed but is not marketed, it
is as if the invention was constructed only in the imagination of the creator.
Member of